With nearly 20 years of experience in the fashion industry, I have built strong and lasting relationships with both store owners and end consumers. My journey has always been driven by a passion for connecting people with brands that inspire, and by a proven ability to raise brand awareness, strengthen positioning, and increase sales. Starting my own agency was a natural step—an opportunity to bring all this knowledge, passion, and expertise into one place and create something meaningful for both brands and retailers.

Throughout my career, I have had the privilege of working with several well-known international retail brands. In these roles, I was responsible for developing and executing tailored sales strategies, managing key accounts, and ensuring that annual profit objectives were consistently achieved. This gave me not only a deep understanding of how to successfully build a brand in the retail space, but also valuable insight into the challenges and opportunities that both brands and retailers face in a fast-changing market.

My focus has always been on building long-term partnerships—working closely with clients to understand their needs, support their goals, and deliver solutions that strengthen their business.

Today, as the founder of my own agency, I bring together all of these experiences. My mission is to represent strong brands and connect them with the right retailers, ensuring that collections are not only beautiful and inspiring, but also commercially successful.